Monday, April 30, 2012

Reuters: Lifestyle: "Octomom" files for bankruptcy in California

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"Octomom" files for bankruptcy in California
May 1st 2012, 02:49

California Octuplets mom Nadya Suleman has a new Web site (www.thenadyasulemanfamily.com) shown in this screenshot taken on February 11, 2009.

Credit: Reuters/www.thenadyasulemanfamily.com

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Reuters: Lifestyle: Shoe designer Louboutin defends right to red soles

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Shoe designer Louboutin defends right to red soles
Apr 30th 2012, 22:03

By Li-mei Hoang and Cindy Martin

LONDON | Mon Apr 30, 2012 6:03pm EDT

LONDON (Reuters) - French shoe designer Christian Louboutin, famed for his glossy red-soled shoes, defended his decision to go to court with fashion label Yves Saint Laurent (YSL) and its parent company PPR to protect his trademark look on Monday.

Dressed in a smart red checked jacket, jeans and steel-toed leather shoes, Louboutin was in London to open his first UK retrospective to mark the brand's 20th anniversary at the Design Museum.

Louboutin told Reuters that the PPR Group were being extremely unfair in the court battle over red soled shoes.

"They lead out of luxury and they should know that luxury has identity signatures" he said.

A U.S. court rejected a request by Louboutin to stop the sale of YSL shoes that are red all over, including the soles.

"It's very hypocritical because they themselves...own colors. I just don't understand how you can say well, you cannot own a specific color on a specific place when you yourself own different colors.

"I'm a self-made person, I've run my own company for 20 years and this big massive group is able to hammer me, with the biggest amount of lawyers. They try to damage me, my company and it's extremely unfair especially someone that I knew, who I thought was a friend, who just happened to be a very weak person," he added.

The designer unveiled hundreds of pairs of shoes that he had created over the years, saying the journey had been "emotional" for him.

"If you integrate so much of your life, your professional life, your personal life, there is no way you cannot not be emotional about it," Louboutin said.

The designer also defended his previous comments that women who cannot walk in his shoes, shouldn't wear them and that wearing high heels is both pleasure and pain.

"When I do a shoe, I don't want to evoke comfort...saying that suffering to be beautiful, it doesn't work. It doesn't give you nice smiles, that's a sure thing."

The exhibition "Christian Louboutin" features some of the designer's most successful designs as well as his more creative interpretations such as crystal encrusted ballet slippers with an eight-inch heel for the English National Ballet.

His atelier in Paris was also recreated for the exhibition, displaying shoes and items from his travels that inspired Louboutin to create his collections.

In the corner hangs a blue trapeze that the designer famously likes to dangle from.

The retrospective is aimed at celebrating not only Louboutin's designs but also his creativity and origins of his inspiration such as the showgirls at Folies Bergère where he worked in his teens.

"When I design for a women, I always think of her naked," the designer said cheekily. "And I haven't yet met a girl who wants to have shorter legs."

(Reporting by Cindy Martin, Li-mei Hoang, Editing by Paul Casciato)

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Reuters: Lifestyle: World Trade Center now tallest in NYC, with asterisk

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World Trade Center now tallest in NYC, with asterisk
Apr 30th 2012, 20:19

1 of 9. The One World Trade Center and Manhattan skyline is reflected in stone outside the Exchange Place in New Jersey April 29, 2012.

Credit: Reuters/Eduardo Munoz

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Reuters: Lifestyle: Denmark's Noma wins World's Best Restaurant third time

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Denmark's Noma wins World's Best Restaurant third time
Apr 30th 2012, 20:03

By Simon Falush

LONDON | Mon Apr 30, 2012 4:03pm EDT

LONDON (Reuters) - Danish restaurant Noma was crowned the world's best restaurant for the third year in a row in an annual list, beating out top eateries in Spain, Brazil, Italy, the United States and elsewhere.

The S. Pellegrino and Acqua Panna World's 50 Best Restaurants, produced by Britain's Restaurant Magazine, were unveiled in London after voting by a panel of more than 800 chefs, restaurateurs, journalists and food experts who rated chef Rene Redzepi's Noma as the "standard-bearer for the new Nordic movement."

"Redzepi's meticulous attention to detail and innovative approach has enabled Noma to maintain its position at the coveted top spot of the list, which is widely considered to be the highlight of the global dining calendar," the awards said in a statement.

Nationally, Spain and the United States tied with three restaurants each in the top 10, though Spain's El Celler de Can Roca in Girona came second and Mugaritz in San Sebastian placed third. In all, the United States had eight eateries in the top 50 and Spain had five.

The Chefs' Choice award, voted for by the World's 50 Best chefs, was presented to Andoni Luis Aduriz of Mugaritz, which was devastated by a fire two years ago. Spanish winners also included Arzak at no. 8, whose joint Head Chef Elena Arzak was awarded the Veuve Clicquot World's Best Female Chef award.

Eight U.S. restaurants made the top 50 list this year, the highest of which was New York based Per Se, owned by chef Thomas Keller, who was rewarded the Best Restaurant in North America and the S.Pellegrino Lifetime Achievement accolade after spending each of the past 10 years of the awards on the list under one guise or another.

Redzepi serves a new kind of Nordic cuisine such as musk ox and smoked marrow, sea urchin and dill or beef cheek and pear.

The 34-year-old chef is an ambassador for the New Nordic Food program set up by the Nordic Council of Ministers and has headed the restaurant since its 2003 opening.

The Noma approach to cooking is concentrated on obtaining the best raw materials from the Nordic region such as Icelandic skyr curd, halibut, Greenland musk ox and berries.

"Noma is not about olive oil, foie gras, sun-dried tomatoes and black olives. On the contrary, we've been busy exploring the Nordic regions discovering outstanding foods and bringing them back to Denmark," Noma said on its website.

"This goes for very costly ingredients but also for more disregarded, modest ingredients such as grains and pulses, which you'll taste here in new and unexpected contexts," it said.

The two Michelin star restaurant does its own smoking, salting, pickling, drying, grilling and baking, prepares its own vinegars and concocts its own distilled spirits such as its own eaux de vies.

Noma makes systematic use of beers and ales, fruit juices and fruit-based vinegars for its sauces and soups rather than wine, and allows vegetables, herbs, spices and wild plants in season to play a prominent role in its cooking.

"We feel that the cooking at Noma is fairly ambitious but then again, Nordic cuisine must possess a certain purity," Noma says on its website.

Located on the ground floor of a renovated listed 18th Century warehouse in the old Christianshavn district of Copenhagen, the restaurant's fittings and furnishings also embrace the Nordic spirit and atmosphere with smoked oak, stone, leather, water, glass and light.

With six restaurants on the list, Asia has secured its position on the gastronomic map. The event organizer announced the launch of the new Asia's 50 Best Restaurants awards at the ceremony, which will be held in Singapore in February 2013.

The awards, which are also sponsored by S.Pellegrino & Acqua Panna, are welcomed by top chefs from the continent including Ignatius Chan from Iggy's in Singapore, who took the Best Restaurant in Asia title at no. 26.

"Asia has a long culinary history and we offer a deep, diverse and rich gastronomic landscape," he said. "Asia's 50 Best Restaurants is a fantastic platform to educate and showcase some of the greatest Asian restaurants to the world."

South America confirmed its standing on the list with four restaurants spanning Mexico, Peru and Brazil, whose São Paulo eatery D.O.M, run by ex-DJ Alex Atala, rose three places to number four and claimed the Best Restaurant in South America title.

(Editing by Paul Casciato and Patricia Reaney)

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Reuters: Lifestyle: Merkel's old Volkswagen sold at auction, second time lucky

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Merkel's old Volkswagen sold at auction, second time lucky
Apr 30th 2012, 18:28

Mon Apr 30, 2012 2:28pm EDT

(Reuters) - German Chancellor Angela Merkel's old Volkswagen wasn't worth the 130,000 euros ($172,100) bogus online bidders kited it to earlier this month, but the first woman chancellor's 1990 Golf finally went to the highest bidder on Monday for 10,165 euros.

Successful bidder Dirk Fricke, who bought the car for his company Frisch-Licht, told Reuters he was happy with what he saw as a low price tag, though he wasn't a fan of Merkel's.

"We're politically totally neutral," he said by telephone. "It was just about keeping the car in Germany. A car like this can't be lost to Germany, like the Pope's car years ago."

In a similar auction in 2005, a U.S. bidder paid nearly $250,000 for a 21-year-old gray 1990 Volkswagen Golf that once belonged to Cardinal Joseph Ratzinger, who later became Pope Benedict.

A previous attempt to sell Merkel's car earlier this month failed after online auction platform eBay noticed the offers came from fake bidders, prompting a second auction, in which bidders had to pre-register and identify themselves.

The seller, an anonymous Berlin resident, had advertised the vehicle on eBay with 190,000 km (118,000 miles) on the clock as "Angela's Merkel first Western car: unique collector's item".

The posting included a copy of the registration papers and photographs of it parked in front of the chancellor's office.

Merkel bought the Golf, a white 1990 model worth a few hundred euros today, about a month before German reunification on October 3, 1990.

At the time, she had just shifted from the East German opposition political movement Democratic Awakening to the eastern faction of the Christian Democrats.

She drove her Golf until entering Chancellor Helmut Kohl's cabinet as a minister in 1994. It was eventually sold in 1996.

Nowadays Merkel rides around in an armored Audi but media reports say her husband still drives a Volkswagen, which literally translated means "people's car".

(Reporting By Elisa Oddone and Annika Breidthardt; Editing by Michael Roddy)

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Reuters: Lifestyle: Mughal "Mirror Diamond" necklace on sale for $20 mln

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Mughal "Mirror Diamond" necklace on sale for $20 mln
Apr 30th 2012, 12:55

LONDON | Mon Apr 30, 2012 8:55am EDT

LONDON (Reuters) - A "Mirror Diamond" necklace bearing five Mughal empire pendant diamonds with emerald drops has been offered for private sale at a price of $20 million, auction house Bonham's said on Monday.

It said the Mughal Mirror Diamond necklace was an extraordinary example of the colorless, rough diamonds discovered in the ancient Golconda mines in India during the height of the Mughal empire across the Indian Subcontinent in the 16th and 17th centuries, which were reserved for royalty.

At 28 carats, the central stone is the largest mirror or table-cut diamond known to survive, and the five diamonds (ranging from 16 to 28 carats) are the largest known matching set of table-cut diamonds from the Mughal 17th century. It is most likely that the diamonds belonged to a Mughal emperor.

"The presentation of the Mughal Mirror Diamond necklace, containing five extraordinarily well matched mirror diamonds, is causing great excitement in the world of jewellery scholars as well as potential buyers," Bonhams CEO and International Head of Jewellery Matthew Girling said in a statement.

To both Mughal emperors and Indian maharajas, the quality and size of the gem were of paramount importance, and table-cut diamonds were valued for their clarity and size above all else.

At the time, gem-cutters only sought to remove areas with cracks and inclusions, so the shape of the rough gem determined the final outline of the polished stone. As a result, gems had an irregular and asymmetrical form as the cutter was striving for the maximum size possible.

Weighing approximately 96 carats in total, the skillfully rendered table-cut diamonds were designed to emphasize the beauty of the stones without sacrificing their size.

The table-cut description refers to a thin diamond section with a flat top and bottom, where the diamonds have also been faceted around the edge. This faceting acts as a border around the irregular shape of the diamond, to produce a refractive brilliance.

The GIA (Gemological Institute of America) has speculated that the five near colorless diamonds were cut from the same crystal.

The Columbian emerald drops were added at a later date, probably late 18th/ early 19th century.

Pendants such as the necklace were an important element of Mughal jewellery and were used as turban ornaments and armbands.

With changing political regimes, tastes and fashions it is remarkable that the Mughal Mirror Diamond necklace has survived, even with its old setting intact, Bonham's said.

Many of India's royal pieces of jewellery were subjected to the 19th and early 20th century fashion for replacing and recycling old jewels with new, Western settings or re-cutting into brilliant diamonds. And as the Mughal Empire weakened and collapsed, many of the royal jewel collections were dissipated or lost.

(Reporting by Paul Casciato; Editing by Steve Addison)

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Reuters: Lifestyle: Berlin yodel school revamping alpine sound of music

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Berlin yodel school revamping alpine sound of music
Apr 30th 2012, 10:57

By Alice Baghdjian

BERLIN | Mon Apr 30, 2012 6:57am EDT

BERLIN (Reuters) - The distinctive warble of yodeling strikes a dissonant note in the middle of a gritty Berlin district that is home to a thriving Turkish population and peppered with trendy bars.

But if you walk down the street from the kebab shops and anarchist graffiti scrawled on the pavement, you will catch the mellifluous sounds usually heard in Swiss Alps -- a noise that grows louder when you enter Doreen Kutze's hairdressing salon.

Instead of perms and highlights, Kutze rents out the space to offer wannabe yodellers lessons in the art of alpine singing.

"It's good to be able to offer this to people here in Berlin, so they can try it out without having to travel all the way to Switzerland," Kutzke said.

Once used by alpine cattle herders to communicate across the open meadows and deep valleys of the Alps, yodeling is usually associated more with the fusty repertoire of the Sound of Music's von Trapp family than the edgy music scene of Berlin.

But the 37-year-old is coaxing yodeling down from the snow capped peaks and into the urban jungle of the German capital, in the hope of stripping alpine singing of its kitschy image.

"Yodeling used to mean standing in the middle of some marketplace in a dirndl (traditional German woman's dress) during a folk festival," she said.

"I do a lot to try to work against yodeling clichés."

"FILTHY SOUND"

Furnished with an old-fashioned wood burner and decorated with pine cones, the hairdressing salon where Kutzke holds her workshop is reminiscent of a cozy alpine lodge -- save for the barber's chair.

Kutzke draws the curtains across the huge window front to stop local children from staring, before the pre-yodeling warm up of stretches begins, interrupted only briefly by a passer by wanting to make a hair appointment.

There is enough demand from Berliners to learn the technique that her workshop for beginners runs every month, with up to 10 participants, Kutzke said.

"It's not tiring exactly, to yodel, but I feel hoarse," said one participant named Michaela, during one of the regular breaks to allow the budding yodellers to rest their vocal chords. She said she had read about the yodeling school in a newspaper and had always wanted to try it out.

The remainder of the group were unwilling to talk, seemingly embarrassed to be caught yodeling in a hairdressers' for three hours on a sunny Saturday afternoon.

It took a while for the troupe of mostly middle-aged yodellers to overcome their shyness and bellow "yo" and "hee" at the top of their lungs as they slouched awkwardly in a circle.

"Children pick up yodeling a lot faster than adults because they can mimic and are so uninhibited, they have no fear," Kutzke said.

The tricky technique requires quick alternation between shrill falsetto and rough chest voice. A good singing voice can often hamper learning how to yodel, Kutzke said.

"People who sing well can have problems because they are just not used to making those sounds," she said.

"It sounds a bit like a donkey. It's not a pretty sound, it's really quite filthy."

Kutzke, however, can both sing and yodel, and has showcased her talents on German national television and in clubs.

Under the performing name Kutzkelina, the singer experiments with yodeling and dub music - a genre of emphatic bass beats that grew out of reggae.

The result is a brand of yodeling you can dance to and that recasts the trilling song for the warehouses, power plants and concrete basements that house Berlin's club scene.

"The echo element in dub fits well with the echo in yodeling. Single phrases and echoes are used and then sampled," Kutzke said.

"But yodeling can also be sung to jazz and classical music -- there are really no limits to it. I want to show the diversity," she said.

It's a message she tries to impart to her students, whom she guides through the many facets of yodeling, from country music to a yodel-lay-ee-oo-ing rendition of "You Are My Sunshine", a song made famous by Bing Crosby.

EVIL SPIRITS

Aside from its musical versatility, yodeling also serves other purposes, far removed from its alpine form.

The cry is used by African tribes to ward off evil spirits, Kutzke said.

"The idea was that wherever a yodeler was singing there would be no room for demons," she explained.

To hear the hollering of five yodellers in the small hairdressing salon, it is easy to understand why -- it is impossible to yodel quietly.

For the urban yodeler, the volume of the technique can be a stress buster for the strains of modern life.

"Yodeling can get rid of stress and it can really put you in a good mood because adults are rarely so loud," Kutzke said.

"In yodeling there's this 'Aha!' factor, when you realize 'I can sing loudly -- I'm allowed to sing loudly!'"

But this aspect of yodeling can also be a curse - suitable practicing space for yodellers is hard to come by in the crowded city.

Kutzke recommends her students practice in the closed-off space of their car to avoid annoying others with their yodeling endeavors -- if they want, that is.

"Some people just decide they don't care about their neighbors," she said.

(Reporting by Alice Baghdjian, editing by Paul)

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Reuters: Lifestyle: Pepsi pushing people to "Live For Now"

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Pepsi pushing people to "Live For Now"
Apr 30th 2012, 11:15

Cases of Pepsi are displayed for sale in Carlsbad, California February 7, 2012. PepsiCo Inc. will report their earnings February 9. REUTERS/Mike Blake

Cases of Pepsi are displayed for sale in Carlsbad, California February 7, 2012. PepsiCo Inc. will report their earnings February 9.

Credit: Reuters/Mike Blake

By Martinne Geller

NEW YORK | Mon Apr 30, 2012 7:15am EDT

NEW YORK (Reuters) - In the 1980s Michael Jackson pitched it as "the choice of a new generation." In 1990 Ray Charles told people they "had the right one, baby." Now, Pepsi wants people to "Live for Now."

A multi-year campaign featuring that tagline, as well as various online components, ads and partnerships will roll out globally for the cola brand this year, starting on Monday in the United States.

The campaign is the biggest evidence to date of a renewed focus on marketing at PepsiCo, which has faced pressure from Wall Street to improve North American beverage sales. The company is spending an additional $500 million to $600 million this year on marketing a dozen of its brands, starting with its flagship cola.

"PepsiCo is two letters away from Pepsi," said Brad Jakeman, chief creative officer of PepsiCo Beverages Americas. "It needed attention first ... It's the 800-pound gorilla in the room."

Jakeman, who hails from Australia, joined PepsiCo last year from video game maker Activision Blizzard Inc, where he was chief marketing officer. He said he has wanted to work on the Pepsi brand for the past two decades.

"When it's at its best, it's telling people what's important in pop culture," Jakeman said in a recent interview at the company's "beverage lab" just outside New York City. "From a brand perspective, I want this brand to regain its rightful place as a true pop culture icon."

To that end, the first commercial in the "Live for Now" campaign will feature hip-hop artist Nicki Minaj singing her song "Moment 4 Life". Minaj - known for her wacky outfits and dramatic performances - recently released her second album, which debuted at No. 1 on the Billboard 200 chart. She also performed with Madonna during the Superbowl's half-time show.

Over the next several years, the campaign will feature other artists and entertainers. While the campaign is global, its commercials will be relevant to particular markets, Jakeman said.

Another facet of the campaign is the "Pepsi Pulse," an interactive website that will feature pop-culture information, entertainment news and original content.

Pepsi also signed a music-related partnership with Twitter.

Use of the "Live for Now" slogan and Nicki Minaj seems to be an attempt by Pepsi to regain the affections of the younger generation, said Robert Passikoff, president of Brand Keys Inc.

"It's something they absolutely need to do," Passikoff said. "Its so hard to be able to differentiate yourself generally, and specifically in a category that has ultimately become ubiquitous."

Passikoff, who tracks brand loyalty of Pepsi and rival Coca-Cola Co, does not have a lot of confidence in Pepsi's ability to reignite the brand into something very cool again.

"I think it's real tough in those kinds of relatively undifferentiated categories to come back," he said.

HOPING TO GAIN SHARE

PepsiCo posted better-than-expected first-quarter profit last week, with beverage sales volume falling 1 percent in both the Americas and Europe, excluding the impact of a recent acquisition. Volume rose 2 percent in the Asia, Middle East and Africa unit, fueled by India, Saudi Arabia and the Philippines.

Emerging markets have buoyed soft drink sales as mature markets slow due to changing tastes and a growing health-consciousness.

In the United States, carbonated soft drink sales grew about 3 percent a year through most of the 1990s, but began to slow in 1999. Sales have been in decline since 2005.

Amid that backdrop, PepsiCo has worked on a range of healthier products, such as juices, hummus and oatmeal.

But the company's traditional soft drinks have suffered, with Pepsi-Cola dropping to the No. 3 spot in the United States in 2010, getting overtaken by Diet Coke.

"In the face of a category that's in decline, growing share is obviously something that is very important to us," Jakeman said about the carbonated soft drink market.

The way to do that, Pepsi says, is by boosting the relevance and love of the brand, said Simon Lowden, chief marketing officer for PepsiCo Beverages Co.

"These campaigns are about driving sales, share and, ultimately, pricing power. It's going to take a while, but we're here for the duration," Lowden added.

In addition to increasing its marketing spending, PepsiCo reduced its earnings growth target and said it would cut 8,700 jobs.

(Editing by Andre Grenon)

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Reuters: Lifestyle: As America's waistline expands, costs soar

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As America's waistline expands, costs soar
Apr 30th 2012, 10:09

A woman walks along the boardwalk while leaving the U.S. Open tennis tournament in New York September 4, 2007. REUTERS/Lucas Jackson

A woman walks along the boardwalk while leaving the U.S. Open tennis tournament in New York September 4, 2007.

Credit: Reuters/Lucas Jackson

By Sharon Begley

NEW YORK | Mon Apr 30, 2012 6:09am EDT

NEW YORK (Reuters) - U.S. hospitals are ripping out wall-mounted toilets and replacing them with floor models to better support obese patients. The Federal Transit Administration wants buses to be tested for the impact of heavier riders on steering and braking. Cars are burning nearly a billion gallons of gasoline more a year than if passengers weighed what they did in 1960.

The nation's rising rate of obesity has been well-chronicled. But businesses, governments and individuals are only now coming to grips with the costs of those extra pounds, many of which are even greater than believed only a few years ago: The additional medical spending due to obesity is double previous estimates and exceeds even those of smoking, a new study shows.

Many of those costs have dollar signs in front of them, such as the higher health insurance premiums everyone pays to cover those extra medical costs. Other changes, often cost-neutral, are coming to the built environment in the form of wider seats in public places from sports stadiums to bus stops.

The startling economic costs of obesity, often borne by the non-obese, could become the epidemic's second-hand smoke. Only when scientists discovered that nonsmokers were developing lung cancer and other diseases from breathing smoke-filled air did policymakers get serious about fighting the habit, in particular by establishing nonsmoking zones. The costs that smoking added to Medicaid also spurred action. Now, as economists put a price tag on sky-high body mass indexes (BMIs), policymakers as well as the private sector are mobilizing to find solutions to the obesity epidemic.

"As committee chairmen, Cabinet secretaries, the head of Medicare and health officials see these really high costs, they are more interested in knowing, 'what policy knob can I turn to stop this hemorrhage?'" said Michael O'Grady of the National Opinion Research Center, co-author of a new report for the Campaign to End Obesity, which brings together representatives from business, academia and the public health community to work with policymakers on the issue.

The U.S. health care reform law of 2010 allows employers to charge obese workers 30 percent to 50 percent more for health insurance if they decline to participate in a qualified wellness program. The law also includes carrots and celery sticks, so to speak, to persuade Medicare and Medicaid enrollees to see a primary care physician about losing weight, and funds community demonstration programs for weight loss.

Such measures do not sit well with all obese Americans. Advocacy groups formed to "end size discrimination" argue that it is possible to be healthy "at every size," taking issue with the findings that obesity necessarily comes with added medical costs.

The reason for denominating the costs of obesity in dollars is not to stigmatize plus-size Americans even further. Rather, the goal is to allow public health officials as well as employers to break out their calculators and see whether programs to prevent or reverse obesity are worth it.

LOST PRODUCTIVITY

The percentage of Americans who are obese (with a BMI of 30 or higher) has tripled since 1960, to 34 percent, while the incidence of extreme or "morbid" obesity (BMI above 40) has risen sixfold, to 6 percent. The percentage of overweight Americans (BMI of 25 to 29.9) has held steady: It was 34 percent in 2008 and 32 percent in 1961. What seems to have happened is that for every healthy-weight person who "graduated" into overweight, an overweight person graduated into obesity.

Because obesity raises the risk of a host of medical conditions, from heart disease to chronic pain, the obese are absent from work more often than people of healthy weight. The most obese men take 5.9 more sick days a year; the most obese women, 9.4 days more. Obesity-related absenteeism costs employers as much as $6.4 billion a year, health economists led by Eric Finkelstein of Duke University calculated.

Even when poor health doesn't keep obese workers home, it can cut into productivity, as they grapple with pain or shortness of breath or other obstacles to working all-out. Such obesity-related "presenteeism," said Finkelstein, is also expensive. The very obese lose one month of productive work per year, costing employers an average of $3,792 per very obese male worker and $3,037 per female. Total annual cost of presenteeism due to obesity: $30 billion.

Decreased productivity can reduce wages, as employers penalize less productive workers. Obesity hits workers' pocketbooks indirectly, too: Numerous studies have shown that the obese are less likely to be hired and promoted than their svelte peers are. Women in particular bear the brunt of that, earning about 11 percent less than women of healthy weight, health economist John Cawley of Cornell University found. At the average weekly U.S. wage of $669 in 2010, that's a $76 weekly obesity tax.

MORE DOCTORS, MORE PILLS

The medical costs of obesity have long been the focus of health economists. A just-published analysis finds that it raises those costs more than thought.

Obese men rack up an additional $1,152 a year in medical spending, especially for hospitalizations and prescription drugs, Cawley and Chad Meyerhoefer of Lehigh University reported in January in the Journal of Health Economics. Obese women account for an extra $3,613 a year. Using data from 9,852 men (average BMI: 28) and 13,837 women (average BMI: 27) ages 20 to 64, among whom 28 percent were obese, the researchers found even higher costs among the uninsured: annual medical spending for an obese person was $3,271 compared with $512 for the non-obese.

Nationally, that comes to $190 billion a year in additional medical spending as a result of obesity, calculated Cawley, or 20.6 percent of U.S. health care expenditures.

That is double recent estimates, reflecting more precise methodology. The new analysis corrected for people's tendency to low-ball their weight, for instance, and compared obesity with non-obesity (healthy weight and overweight) rather than just to healthy weight. Because the merely overweight do not incur many additional medical costs, grouping the overweight with the obese underestimates the costs of obesity.

Contrary to the media's idealization of slimness, medical spending for men is about the same for BMIs of 26 to 35. For women, the uptick starts at a BMI of 25. In men more than women, high BMIs can reflect extra muscle as well as fat, so it is possible to be healthy even with an overweight BMI. "A man with a BMI of 28 might be very fit," said Cawley. "Where healthcare costs really take off is in the morbidly obese."

Those extra medical costs are partly born by the non-obese, in the form of higher taxes to support Medicaid and higher health insurance premiums. Obese women raise such "third party" expenditures $3,220 a year each; obese men, $967 a year, Cawley and Meyerhoefer found.

One recent surprise is the discovery that the costs of obesity exceed those of smoking. In a paper published in March, scientists at the Mayo Clinic toted up the exact medical costs of 30,529 Mayo employees, adult dependents, and retirees over several years.

"Smoking added about 20 percent a year to medical costs," said Mayo's James Naessens. "Obesity was similar, but morbid obesity increased those costs by 50 percent a year. There really is an economic justification for employers to offer programs to help the very obese lose weight."

LIVING LARGE, BUT NOT DYING YOUNG

For years researchers suspected that the higher medical costs of obesity might be offset by the possibility that the obese would die young, and thus never rack up spending for nursing homes, Alzheimer's care, and other pricey items.

That's what happens to smokers. While they do incur higher medical costs than nonsmokers in any given year, their lifetime drain on public and private dollars is less because they die sooner. "Smokers die early enough that they save Social Security, private pensions, and Medicare" trillions of dollars, said Duke's Finkelstein. "But mortality isn't that much higher among the obese."

Beta blockers for heart disease, diabetes drugs, and other treatments are keeping the obese alive longer, with the result that they incur astronomically high medical expenses in old age just like their slimmer peers.

Some costs of obesity reflect basic physics. It requires twice as much energy to move 250 pounds than 125 pounds. As a result, a vehicle burns more gasoline carrying heavier passengers than lighter ones.

"Growing obesity rates increase fuel consumption," said engineer Sheldon Jacobson of the University of Illinois. How much? An additional 938 million gallons of gasoline each year due to overweight and obesity in the United States, or 0.8 percent, he calculated. That's $4 billion extra.

Not all the changes spurred by the prevalence of obesity come with a price tag. Train cars New Jersey Transit ordered from Bombardier have seats 2.2 inches wider than current cars, at 19.75 inches, said spokesman John Durso, giving everyone a more comfortable commute. (There will also be more seats per car because the new ones are double-deckers.)

The built environment generally is changing to accommodate larger Americans. New York's commuter trains are considering new cars with seats able to hold 400 pounds. Blue Bird is widening the front doors on its school buses so wider kids can fit. And at both the new Yankee Stadium and Citi Field, home of the New York Mets, seats are wider than their predecessors by 1 to 2 inches.

The new performance testing proposed by transit officials for buses, assuming an average passenger weight of 175 instead of 150 pounds, arise from concerns that heavier passengers might pose a safety threat. If too much weight is behind the rear axle, a bus can lose steering. And every additional pound increases a moving vehicle's momentum, requiring more force to stop and thereby putting greater demands on brakes. Manufacturers have told the FTA the proposal will require them to upgrade several components.

Hospitals, too, are adapting to larger patients. The University of Alabama at Birmingham's hospital, the nation's fourth largest, has widened doors, replaced wall-mounted toilets with floor models able to hold 250 pounds or more, and bought plus-size wheelchairs (twice the price of regulars) as well as mini-cranes to hoist obese patients out of bed.

The additional spending due to obesity doesn't fall into a black hole, of course. It contributes to overall economic activity and thus to gross domestic product. But not all spending is created equal.

"Yes, a heart attack will generate economic activity, since the surgeon and hospital get paid, but not in a good way," said Murray Ross, vice president of Kaiser Permanente's Institute for Health Policy. "If we avoided that heart attack we could have put the money to better use, such as in education or investments in clean energy."

The books on obesity remain open. The latest entry: An obese man is 64 percent less likely to be arrested for a crime than a healthy man. Researchers have yet to run the numbers on what that might save.

(Editing by Michele Gershberg and Prudence Crowther)

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Reuters: Lifestyle: Checking up on your fitness form

Reuters: Lifestyle
Reuters.com is your source for breaking news, business, financial and investing news, including personal finance and stocks. Reuters is the leading global provider of news, financial information and technology solutions to the world's media, financial institutions, businesses and individuals. // via fulltextrssfeed.com
Checking up on your fitness form
Apr 30th 2012, 09:07

A man does chin-ups at a city park in Kiev, March 19, 2012. REUTERS/Anatolii Stepanov

A man does chin-ups at a city park in Kiev, March 19, 2012.

Credit: Reuters/Anatolii Stepanov

By Dorene Internicola

NEW YORK | Mon Apr 30, 2012 5:07am EDT

NEW YORK (Reuters) - From jumping rope to swinging a kettle bell to pounding a treadmill, a finely-tuned form can spell the difference between a sound body and a sore knee.

Experts say often a professional tweak can go a long way towards firming up your workout.

"People usually injure themselves on basic exercises, like a squat or a bench press," said New York-based personal trainer Tiffany Boucher.

But Boucher, who works for the national chain of fitness centers Equinox, said form is relatively easy to fix.

"Something is being overused, usually in tandem with some type of muscle imbalance," she said. "So it's often about getting people to put their shoulders in a certain place, find their center of gravity, engage their abdominals, or tilt their pelvis in a certain direction."

She said even a small adjustment can be transformative.

Knees are the most common focus of client complaint, according to Boucher. Once form is corrected, relief often comes within weeks.

"People don't have that continued inflammation," she said.

Dr. Daniel Solomon, a spokesperson for the American Academy of Orthopaedic Surgeons, believes in getting the help of a professional trainer before embarking on a new routine.

"Most of what we see are strains and really preventable muscle-type injuries," said Solomon, a California-based physician specializing in sports medicine. "People just do things their bodies aren't ready to do or capable of sustaining for long."

Another big mistake is skipping the warm up.

"They jump right in instead of spending 15 minutes to do a good cardio warm up and stretching before grabbing the weight," he said.

He said some workouts just require more expertise than others.

"I'm a proponent of using free weights," he said. "But you've got to make sure you have the technique correct."

Jessica Matthews, an exercise physiologist for the American Council on Exercise, said many highly effective workouts, such as kettle bells, medicine balls, and plyometric (jumping) moves, can be dangerous if done incorrectly.

"Some workouts are trickier," said Matthews, who is based in San Diego, California. "I've seen a lot of people use free weights incorrectly. There is a much greater margin of error than with machines, which move on a fixed path."

Before going all-out on the plyometric training that characterizes so many home DVD workouts, she said it's important to learn to land safely, which means softly and on the mid-foot.

"The body is one big kinetic chain. Dysfunction in one area will create dysfunction in another," she said. "So suddenly your hip is bothering you because of instability in your ankle."

Before tackling the latest high-intensity, technique-based workout, Matthews advises strengthening your stability and mobility through back-to-basic exercises such as plank, side plank, lunges and squats.

"Build that solid foundation first," she said. "Then progress to more explosive workouts that take more advanced skills."

If don't have your own personal trainer, Boucher said, don't hesitate to ask a fitness professional at your gym to observe your form for a few seconds. Then be open to the feedback.

"Do you hunch your shoulders? Hunch your back? " she said. "Maybe one side of your body is tighter than the other. Or the left hip is more rotated than the right."

"Sometimes it's that little thing that you can't catch on your own," she said.

(Editing by Patricia Reaney)

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Reuters: Lifestyle: Australia billionaire to launch "unsinkable" Titanic

Reuters: Lifestyle
Reuters.com is your source for breaking news, business, financial and investing news, including personal finance and stocks. Reuters is the leading global provider of news, financial information and technology solutions to the world's media, financial institutions, businesses and individuals. // via fulltextrssfeed.com
Australia billionaire to launch "unsinkable" Titanic
Apr 30th 2012, 07:37

CANBERRA | Mon Apr 30, 2012 3:37am EDT

CANBERRA (Reuters) - An Australian billionaire announced plans on Monday to build an "unsinkable" version of the Titanic, 100 years after the original sank after hitting an iceberg.

Titanic II is expected to make its maiden voyage from England to North America, the old Titanic route, in late 2016.

"It is going to be designed so it won't sink," mining and tourism tycoon Clive Palmer told reporters. "It will be designed as a modern ship with all the technology to ensure that doesn't happen."

The original Titanic, the largest liner in world when it was launched and dubbed "virtually unsinkable" at the time, sank after hitting an iceberg on April 15, 1912, killing 1,517 passengers and crew.

Palmer said his new shipping company, Blue Star Line Pty Ltd, had signed a memorandum of understanding with the Chinese state-owned company CSC Jinling Shipyard to build Titanic II. The original ship was operated by the White Star Line.

The design work had started for the new Titanic, which will have the same dimension as its old version with 840 rooms and nine decks.

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Sunday, April 29, 2012

Reuters: Lifestyle: Social gifting: the new buzzword in e-commerce

Reuters: Lifestyle
Reuters.com is your source for breaking news, business, financial and investing news, including personal finance and stocks. Reuters is the leading global provider of news, financial information and technology solutions to the world's media, financial institutions, businesses and individuals. // via fulltextrssfeed.com
Social gifting: the new buzzword in e-commerce
Apr 30th 2012, 04:23

Facebook Director of Marketing Mike Hoefflinger announces a new ''Premium on Facebook'' service as he delivers a keynote address at Facebook's ''fMC'' global event for marketers in New York City, February 29, 2012. REUTERS/Mike Segar

Facebook Director of Marketing Mike Hoefflinger announces a new ''Premium on Facebook'' service as he delivers a keynote address at Facebook's ''fMC'' global event for marketers in New York City, February 29, 2012.

Credit: Reuters/Mike Segar

Mon Apr 30, 2012 12:23am EDT

* Sweden's Wrapp, other startups, win venture-cap backing

* Nascent industry carries big growth potential -investors

* Retailers like potential sales boost, low marketing cost

By Nivedita Bhattacharjee

(Reuters) - Last year, the buzzword in e-commerce was Groupon Inc and its myriad of competitors that offered daily online coupons to entice shoppers in a down economy. Now, the latest fashion in retail is social gifting, where people get together on Facebook to buy each other gifts.

Start-ups such as Sweden-based Wrapp, which is launching its U.S. business on Monday, are getting millions of dollars in venture-capital funding, and retailers like Best Buy Co Inc, Gap Inc and Starbucks Corp are scurrying to be a part of it.

"Brick-and-mortar retailers are all looking for new, more efficient ways to drive sales into stores without diluting their brands ... we wanted to really see how retailers can leverage the megatrends of smartphones and social networks," said Hjalmar Winbladh, chief executive of Wrapp.

Wrapp is essentially an app that can run on smartphones, tablets and computers. It allows Facebook friends to buy each other gift cards from participating retailers either individually or by teaming up, which they can store on their mobile devices and redeem either online or inside physical stores. Retailers like it because there is little marketing cost and because customers often end up buying more once they are inside the store.

Since mid-November more than 165,000 active users have given over 1.4 million gift cards that can be redeemed in some 50 major retail stores across Europe, according to Wrapp.

"The thing that struck me as unique and interesting about Wrapp is that it is kind of the intersection of three trends: gift cards, social networks and mobile (shopping)," said Reid Hoffman, a cofounder of LinkedIn and a partner at Silicon Valley venture-capital firm Greylock Partners.

Wrapp has received $10.5 million in funding from Greylock and technology VC firm Atomico. Hoffman serves on Wrapp's board, as does Skype co-founder and Atomico founder Niklas Zennström.

In the United States, the Swedish company has tied up with retailers including H & M Hennes & Mauritz AB, Gap Inc, Sephora and Fab.

E-gifting - or people buying gift cards from a retailer's website - is still in its infancy, accounting for only $1 billion of the $100 billion gift card industry last year, according to Brian Riley, senior research director at CEB TowerGroup. Of that $1 billion, social gifting made up only about 5 percent or $50 million.

Technology is naturally progressing toward platforms like social gifting, said one industry player. "E-commerce platforms are becoming inherently more social with the inclusion of comments, recommendations and purchase history from each person's social graph," said Randy Glein, managing director at venture capital firm DFJ Growth.

THE RETAIL LINEUP

Starbucks expects social gifting to make up about 20 percent of its gifting business in the near future.

"Customers can connect from our site to their registered Facebook account to view upcoming birthdays of Facebook friends, send them e-gifts directly, and share the news on their Facebook wall," said Alexandra Wheeler, vice president of global digital marketing at Starbucks.

Bridget Dolan, vice president of interactive media at Sephora, said conversion rates - measuring the amount of customers who actually come to stores to redeem the vouchers - are likely to spike on holidays like Valentine's Day, Mother's Day, and just before Christmas.

This optimism has a host of startups like CashStar, SocialGift, Groupcard Apps and DropGifts rushing in to be the early birds in the sector.

CashStar, for example, works with more than 200 retailers for their e-gifting businesses, and has seen sales grow 463 percent in the latest quarter. Nearly 10 percent of CashStar's retailer network uses social gifting, CashStar Chief Executive David Stone said.

"Facebook commerce is still very nascent; it is a small, small world. Within that, social gifting is one area where we can potentially build sales," Stone said.

While there are high hopes for the future of social gifting, it may be appropriate to remember last year's darling, Groupon.

As a private company, Groupon was one of the fastest-growing businesses in history and in November pulled off one of the largest Internet IPOs of the past decade, valuing the company at well over $10 billion. But since the stock market debut, the shares have fallen around 40 percent on concern about the sustainability of that growth and the company's accounting.

WHAT'S IN IT FOR THEM?

Retailers view social gifting as an opportunity to reach out to their target buyers and promote their brands at almost no extra cost.

Wrapp, for instance, charges retailers nothing until a transaction is made. It bets on the premise that most shoppers will end up spending more than the gift card's value once they are in the store.

"As marketers, we want to be where the consumers are, and they are all on Facebook," said Bradford Robinson, gift card manager for Chili's Grill & Bar.

Wrapp, which works with companies like home improvement chain Clas Ohlson and Dixons Retail-owned consumer electronics chain Elgiganten in Europe, said users reportedly spent 5.2 times the value of the gift card when they came to claim their gifts.

"I have no doubts that because of the FB platform, these things can grow very quickly and get a lot of users in a short period of time," said Sucharita Mulpuru, an analyst with Forrester Research.

But she also has a word of caution.

"It is new, and there is a lot that remains to be seen. It could be a very powerful form of marketing (and) drive incremental value. But the challenge is that there is a promise and there is a reality ... you can't just introduce a platform like this and expect it to deliver gold to everybody," she said.

(Nivedita Bhattacharjee in Chicago; editing by Matthew Lewis)

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Saturday, April 28, 2012

Reuters: Lifestyle: Saudi Arabia considers allowing women sport clubs: paper

Reuters: Lifestyle
Reuters.com is your source for breaking news, business, financial and investing news, including personal finance and stocks. Reuters is the leading global provider of news, financial information and technology solutions to the world's media, financial institutions, businesses and individuals. // via fulltextrssfeed.com
Saudi Arabia considers allowing women sport clubs: paper
Apr 28th 2012, 10:38

LONDON | Sat Apr 28, 2012 6:38am EDT

LONDON (Reuters) - Saudi Arabia has set up a ministerial committee to consider allowing women's sports clubs, al-Watan daily newspaper reported on Saturday, despite opposition to female exercise from religious conservatives.

Abdullah al-Zamil, a senior official from the General Presidency of Youth Welfare, the top Saudi sporting body, said the committee was being formed to end the "chaos" surrounding women's sports clubs which are effectively unregulated, Watan reported.

"The mission of the committee is focused on building a system for these clubs," the newspaper, owned by a member of the Saudi royal family, reported Zamil as saying.

In the austere desert kingdom, powerful clerics have long argued against women playing sports or doing physical exercise, forcing female gyms to be designated as expensive "health centres".

A member of the top clerical body in 2009 said girls should not play sports lest they lose their virginity by tearing their hymens. State-run girls schools are banned from doing sports, but private girls schools are allowed to offer sports classes.

The General Presidency of Youth Welfare only regulates male clubs and its head was recently quoted saying he would not endorse Saudi women athletes at the 2012 Olympics.

Human Rights Watch has called on the International Olympic Committee to bar the kingdom from the London games unless it fields a woman athlete.

The most likely woman candidate to compete under the Saudi flag, equestrian Dalma Malhas, represented the kingdom at the junior Olympics in Singapore in 2010, but without official support or recognition.

Saudi women are barred from driving and need the permission of a close male relative to work, travel or open a bank account, but King Abdullah last year said they could vote in municipal elections, the country's only public polls.

Saudi Arabia's only female deputy minister, Noura al-Fayez, has written to HRW saying there is a plan to introduce physical education at girls' state schools.

(Reporting By Angus McDowall; Editing by Sophie Hares)

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